What Do You Know That Can Be Packaged and Sold?

You know a lot about something…might even be an expert. Have you considered packaging your knowledge in small bites and selling it? Booklets might be one of your answers.

When I don’t have enough info for a whole book, I create little booklets. I just sent Finding Your Way on a PC with Windows 8 to press this week. I’m a professional speaker and have to have physical books/booklets to sell when I speak. I’ll also format for Kindle. My printed booklets are from 10-40 pages, various sizes, and packed full of no fluff content.

Here are a couple sample pages. I use Word for everything…it’s a powerful desktop publishing program. I can do everything myself so I always have the latest version of my stuff.

I use Word Styles for ease of formatting. The page size is changed to fit whatever size I want, plus .25 more for the trim. My Windows 8 booklet is sized at 3.75 x 8.75 with a finished size of 3.5 x 8.5.

Microsoft has always done a lousy job showing people just how powerful their software is in the real world. Table of contents, mirror margins, cross references, index…Word can do it all and keep up as page numbers change.

I create my booklet covers in PowerPoint. You’ll have to use special software, ImageExport, to bump up the dpi when you save as a picture (I have a video on YouTube about it and how to use it ImageExport (Part 1 of 3): Create High Resolution Graphics and Slides in PowerPoint?).

For printing, I use Smartpress.com. I love the prices, quality, the efficiency of their Website (no phone calls needed), fast work, paper choices, and they keep you posted every step of the way. I create high res PDF of inside pages and high res .jpg of covers, upload separate files, and they take it from there.? I always order an online proof.

So don’t let the fact that you don’t have enough information on a topic to write a book. Create a booklet instead.

Note: I might create an online course on using Word to create booklets. Join my private email list to stay connected.

PEACE.

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