Promote Your Own Products and Services on Your Blog

I was in a meeting recently with a group of solopreneurs. We pulled up each other’s blog and talked about each one. The most important thing I walked away with was this: since the purpose of my blog is to share helpful information and not about making money from ads, I should create Web banners and promote my own stuff. And stop advertising my competition’s training (from Google ads).

I always had pictures of my books, but I hadn’t considered promoting my training (other than mentioning it in an article).

So I removed the few Google ads from my blog and used PowerPoint to create my Web banners. As you look around this blog, I’m advertising my hands-on workshops, Webinars, and consulting services. The banners link to my Website that has more details.

So if you’re just making pennies from Google Ads, try advertising your own products and/or services and see how it goes. Let me know.

P.S. Check out my PowerPoint class on how to use it to create marketing collateral.

It’s also available as a Webinar. And here is a blog entry “Create interesting art projects with PowerPoint.”

Peggy Duncan, Time Management Expert

1 Comment

  1. Hey Peggy,

    Great post! I was one of those same types that had Google Ads all over my blog. I have already removed most of them and I intend on adding my own ads very soon. Google Ads are a nice addition to a blog to help earn extra income but they should not take the place of promoting your own ads.

    Thanks again for the great info

    JB

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