Category Archives: YouTube

Four Features for Your YouTube Channel You MUST Use If Nothing Else (with videos)

Don’t just stick videos out on YouTube…build a channel! And don’t spend more time with it than you need to…learn these timesaving tips.

Defaults You Set to Forget

When you upload a video on YouTube, you can already have defaults set so you don’t have to keep making the same changes. For example, when I upload a new video, I want it to stay private until after I add my annotations; I have text I want in every description; my category is always the same Science and Technology, and so on. I can always change this on individual videos when needed.

UPDATE to video: To get to Defaults, go to Video Manager and click Channel Settings. Or from your home page, hover your mouse just under your banner and a pencil will appear on the right. Click that, then Channel Settings.

Adding to Descriptions (in Bulk) After You’ve Published

Have you wanted to add a URL or some additional contact information to your YouTube video description? Perhaps you’ve wanted to change monetization or some other setting to multiple videos. You’ll be delighted to discover that you don’t have to change each video individually! This video shows you  how to make multiple changes at once.

Associated Website and Link to It with Annotations

Associated Website annotations provide verified partners who are in good standing a way to annotate to their associated Websites directly from their videos. You can check if your channel meets this criteria on the YouTube Settings/Features page. This video shows you how to set that up. Be sure to also check out the video I mention on how to create an annotation.

If you need more information on Associated Websites, READ THIS FIRST.

This video shows how I added a direct link to my main Website and various social media sites to the banner.

Add Social Media Icons to Your Channel Banner

This video shows how I added a direct link to my main Website and various social media sites to the banner.

If you’d like to know more about other enhancements you can easily make to your YouTube channel, check out my YouTube Channel Training playlist, and share with your social network.

PEACE.

Boost Web Traffic and SEO by Leveraging Your YouTube Video Content With SlideShare Presentations (with how-to videos)

Are you taking advantage of being able to add your videos to a Slideshare.net presentation? It’s great for SEO and exposure to a business community. From their Website: “SlideShare is the world’s largest community for sharing presentations. With 60 million monthly visitors and 130 million pageviews, it is amongst the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, videos and webinars.”

Does this sound like somewhere you need to be? Especially since they have a free version, right?

I’ve been busy on SlideShare lately, and wanted to share some tips that I think will help you.

Before You Upload PowerPoint Presentation to SlideShare

  • Use the Insert-Hyperlink command to create live URLs on desired PowerPoint slides (as opposed to just typing the URL). One of my slides invites people to join my email list. Another slide links to the Contact Us page on my Website. This how-to video shows how to create a hyperlink in Word and works basically the same in PowerPoint and other software.
  • Create at least three slides that appear BEFORE the slides with the live links. Otherwise, the links will not work when uploaded to SlideShare. The slide your video will appear on does not count in the three.
  • Remove any text on the slide that you don’t want scripted on SlideShare. SlideShare automatically transcribes your text on the slides and places it under your presentation. With a free account, you can’t delete it. I didn’t want my email address or phone number to display, so I removed that info from my slides. (I don’t want to take a chance in spammers scooping this info up, so I added a link to my Contact page on my Website instead.)

Before You Upload YouTube Video to SlideShare

  • Add annotation links to your Associated Website (You’ll be able to link to any page on your site, not just the homepage). Here’s a how-to video that explains how to do this.
  • Add an annotation link to the Subscribe page or any other annotation that YouTube allows. They will all work in SlideShare. Here’s a how-to video that shows you how.

Add Your YouTube Video to SlideShare Presentation

I have a free account on SlideShare so I can’t upload a video directly. But since all my videos are on YouTube, I can add them to a presentation by inserting the link. Here’s a how-to video I recorded a couple of years ago, and everything works pretty much the same. You’ll want to use the URL from your browser’s address bar on the watch page (should see the word “watch” in the link).

Re-Uploading Your SlideShare File

I had to re-upload my presentation several times as I was learning all this. Unlike YouTube, you don’t lose your view counts when you switch out the file. To re-upload, go to My Uploads, find the presentation, click Edit-Re-upload.

The YouTube video will remain intact as long as the slide count doesn’t change. Otherwise, you’ll have to re-add it.

Here’s Example

To see all this in action, check out my SlideShare presentation below.

Continue to Leverage Your Content

After you’ve finished uploading your presentation to SlideShare, and you’ve added your video, don’t stop there. Below are some ideas on other ways to leverage this content.

  • Subscribers. If people have subscribers to your SlideShare channel, click the Email button above your slide and send to all of them (with a personal note that also asks them to share with their network). 
  • Blog. I’m going to start inserting the SlideShare presentation in my blog instead of the YouTube video (get the embed code from SlideShare). This way, when people click to read/view, I’ll get a view count on SlideShare and on YouTube. The views should count on YouTube because the user has to click the video to play (as opposed to it being set to autoplay).
    UPDATE: The view count on SlideShare is far outpacing YouTube so the view counts are not synching for some reason. If I find out more on this, I’ll update the post.
  • LinkedIn profile. Edit your profile and add your SlideShare presentation as a file. Here’s a how-to video I recorded that will show you how to do this. LinkedIn changed slightly, but at this writing, the instructions work pretty much the same.
  • Press releases. Some press release sites allow you to include a video. Nothing will tell your story as well as a video.
  • Event pages. I use EventBrite for online event marketing and registrations and include videos on event announcement/registration pages.
  • Video Email. There is no need to use a video email service that takes your viewers to their site. Paste an image of your video/slideshow into your next email blast and hyperlink an image to the actual video or slideshow. (Include an image that has a play button (or create one) so it’s obvious they need to click.)
  • Facebook Like page, Social Media Sites. Never miss the opportunity to share videos and presentations on Facebook and other social networks.
  • More on YouTube. I also added a link to my SlideShare page on the About page of my YouTube channel. Here’s a how-to video on this.
  • More Video Websites. Consider uploading your videos to DailyMotion and Vimeo for more exposure. (I’m about to check into this. I like the idea of DailyMotion’s videowall that gives you the code to display up to 81 of your videos.)
  • Webinar. With a combination of PowerPoint and video, you already have your Webinar. I’m currently using GoToWebinar by Citrix and love the service. It’s convenient and no phone needed.

Need More Convincing?

For additional information on using SlideShare for SEO, branding, content marketing, and link building, check out this article by Boris Demaria on this topic. Great insights. And check out this post on The Moz Blog from Rand Fishkin on Leveraging the Power of Slide Decks to Boost Your SEO, Social + Content Marketing. And more great info is in this article by Mark Sherbin for the Content Marketing Institute, titled “6 Steps for Successful Content Marketing Using SlideShare’s Secret Search Sauce.” These articles reassured me that using SlideShare was a smart move.

All this should keep you busy for a while. Please leave any questions or ideas you have in Comments.

PEACE.

How to Automatically Replay YouTube Videos (with video)

Have you ever wanted to play a YouTube video over and over? Me too…it might be a how-to video or music I love. Instead of waiting to click the replay button on YouTube, I wanted a way to automatically repeat it.

Here’s what I did for the Chrome browser. You’ll need to do the same for Firefox.

If you like these types of quick tips, please share and subscribe.

PEACE.

How to Reorder YouTube Playlists and Create New Sections (with video)

One of my YouTube channel (Digitalbreakthroughs) subscribers just asked me how to reorder her playlists (I’d already created a how-to video on how to reorder videos within a playlist). This video will show you how easy it is and also how to create new sections on your channel homepage to better organize what you want people to see.

If you have a question, please either leave a comment below or over on my channel.

PEACE.

How to Build a YouTube Channel–Free Series of How-To Videos

Don’t just stick videos on YouTube — build a channel. Take advantage of the many features on YouTube, as opposed to just uploading videos there. For example, you can set up default text that’s automatically added to your video descriptions upon upload. You can link your videos to an external, verified website using annotations. You can update the descriptions of all your videos at once without going to each one — and so much more.

Every time I explore a new feature, I record a video to show you how to use it. I’m adding them here http://ow.ly/mtOBm

I hope you’ll share this free training with your social network.

PEACE.

How to Add Videos or Files to Your LinkedIn Profile – Create a NEW Professional Portfolio (with video)

It’s now so much easier to add videos and other files to your LinkedIn Profile in what is now called a Professional Portfolio. This feature started rolling out on May 1, 2013 so if you don’t have it at this writing, you will soon.

Here’s how it works.

Please Like and Share with your social network. Subscribe to my channel also. Every time I upload a new video to YouTube, you can opt to receive an email (here’s how).

PEACE.